Coca-Cola "Se un héroe"
"Because we were all heroes, feel powerful, fearless...Be a hero in Coca-Cola and share your good deeds of the day...Every action counts, return to play that the world needs us." "Se un héroe" was a social networking campaign promoted by Coca-Cola to encourage heroism and good friendships.
The positive message campaign demonstrates the brands commitment to society and provides a context of happiness while drinking Coca-Cola products. A long time message of the company. "With Heroes we continue to deepen our optimistic view of the world and people , inviting them to be protagonists of change, to make the extraordinary happen," said Katzi Olivella, senior manager at Coca-Cola.
Coca-Cola's ad campaign features my friend Luis Cabrera. You may recognize Luis from other commercials, ads, and film. Luis is from San Juan and has worked on projects in the states and Puerto Rico. He attended The Stella Adler Studio of Acting, so keep an eye out for him on the screen. Below is a link for the Coca-Cola ad campaign and Leche Fresca video.
En estreno de forma exclusiva para nuestros fanáticos de Facebook, le presentamos nuestro nuevo anuncio de verano "Se un héroe".
"Volvamos a jugar a que el mundo nos necesita"
"Heroes" Lyrics by David Bowie
Leche Fresca commercial
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Credits: https://appworld.blackberry.com/webstore/content/65709/?CPID=PRD_BBWSH_MySpace&countrycode=US&lang=en, http://www.iprofesional.com/notas/140255-Coca-Cola-presento-Heroes-su-nueva-y-emotiva-campana-que-alienta-a-sonar